About Become The Need
Transforming how job seekers prepare for the moments that shape their careers.
What We Believe
Interviewing isn't a natural talent.
It's a skill, one built through clarity, structure, and the ability to translate your real experience into language that lands under pressure.
Most people never learn that last part.
They walk into interviews with years of meaningful work, but no reliable way to express it. Their thoughts feel scrambled, their answers come out vague, and the depth of their experience disappears in the moment where it matters most.
Not because they're unqualified.
Because they were never taught how to communicate their value in a way the hiring process can actually evaluate.
BTN exists to fix that.
What We Do
Become The Need (BTN) is an AI-powered behavioral interview platform that helps you turn your real experiences into clear, compelling stories that prove your readiness for the job.
Instead of memorizing answers, you build YOUR Story Deck...a flexible set of STAR-driven stories mapped to the 13 core behavioral skills hiring managers use to evaluate decision-making, teamwork, leadership, problem-solving, and judgment.
BTN bridges the gap between what you've done and what you can confidently articulate.
The Problem We Solve
Most interview prep focuses on tips, tricks, or endless question banks. But behavioral interviews don't reward trivia. They reward evidence, concrete examples of how you think and operate.
Candidates rarely struggle with experience. They struggle with recall, structure, and translation under pressure.
BTN rebuilds that foundation, so your experience becomes accessible, usable, and powerful when you need it most.
Why Behavioral Storytelling Matters
Employers don't hire resumes. They hire people who can show, clearly and concisely, how they solve problems.
A strong story does more than answer a question. It reveals judgment, ownership, growth, and impact. It helps the interviewer understand who you are as a professional and how you behave when the stakes are high.
Behavioral storytelling is the difference between blending in and standing out.
How BTN Improves Interview Outcomes
BTN analyzes your background and identifies the experiences that best reflect the behavioral skills your target roles demand.
Through guided prompts and AI structuring, you shape those experiences into stories that are:
- Clear enough to recall under pressure
- Flexible enough to answer multiple question types
- Evidence-based enough to convince hiring managers
- Memorable enough to differentiate you from generic answers
When a tough question comes your way, you're not improvising. You're selecting the right story from your Story Deck and delivering it with confidence and precision...telling the story that truly feeds the need.
Our Mission
To empower every job seeker to articulate their authentic story and value with confidence, using AI and behavioral science to transform interview preparation into a journey of self-discovery and growth.
